03 CAMPAIGN - TELEMATICS

The days of one-policy-fits-all approach to auto insurance are over, as consumers needs change, agents will be looking for carriers who can help them customize auto insurance coverage based on the unique needs of each driver. The current economic environment has accelerated the interest in telematics insurance options. Companies that aren’t in the telematics game today, are at a disadvantage in the pace they have to invest and catch up—which will be difficult to catch up.